A little over a year ago, in a frenzied, probably existential crisis-fueled attempt to rebuild the teen magazine collection I had taken for granted and eventually threw away, I went digging on the app Carousell and found a collection of Candy and Seventeen magazines from 2001 to 2004 — dozens of them. I paid a little over P1,000 for everything, and they arrived at my house in batches, too heavy to be delivered in one go.
There’s a lot of “You never know” and “Who’d’ve thought?” moments in the secondhand marketplace. Because transactions are person-to-person, lives often intersect and one object’s individual story becomes a history — and this, according to its creators, is what Carousell is all about.
All of these stories came together IRL at Carouselland, the largest indoor bazaar and flea market event in Singapore.
Held in Marina Bay Sands Expo and Convention Halls A & B from Aug. 16 to 19, the event brought together 300 curated sellers, plus Instagram-friendly photo areas, talks and workshops with influencers and creators, games and activities, and contests.
It’s about “taking the whole Carousell experience into a physical space,” Siu Rui explains. That means great deals, fun finds and knick-knacks alongside practical items, and meetups and community interactions, particularly the app’s extensive retro games and board games communities, who play games on-site. The creators of Carousell also unveiled its new branding and visual identity, which also puts the community and their stories at the forefront. “There’s diversity, a real reflection of the community. We actually want to encourage interactions.”
With six dedicated areas — Craft for creators, Style for fashion, AR for tech and games, Space for home and decor, Balance for fitness, and Speed for automotives — there was bound to be something for everyone at Carouselland.